Joe Higashi (ジョー・ヒガシ, Jō Higashi, also written as 東 丈, Higashi Jō) is a video game character in Fatal Fury. created by SNK.
Higashi's place of origin is Japan, but he spent the majority of his time in Thailand, where he trained Muay Thai. It was through his victories that Joe got the nickname "Hurricane Upper" Joe Higashi. Joe earned his title as the champion of Muay Thai by beating Hwa Jai in a Muay Thai only tournament. Hwa Jai later joined the King of Fighters tournament in order to exact revenge against Joe but failed and after admitting his defeat they're good friends and sparring partners. Ever since then, Joe has been defending his title against lesser opponents. At first, Joe was a stoic character who lived for fighting and training. As time passed, he becomes a pretty goofy man who self proclaims himself to be a genius with mostly everything.